The NFL is set to expand its International Series by introducing a new location for its regular season games in 2025, specifically Berlin, Germany. This marks the first time that the NFL will host a regular season game in the city, which adds to its ongoing commitment to global expansion. Berlin will be the third German city to host an NFL game, following Munich and Frankfurt.
NFL Commissioner Roger Goodell highlighted Germany’s rich American football culture and noted the NFL’s longstanding relationship with Berlin, starting with a preseason game at the Olympic Stadium 34 years ago. The league has recognized the growing interest in American football in Germany, with nearly 20 million fans in the country. As part of a broader strategy, the NFL aims to increase its international presence with up to eight international games scheduled for 2025.
The NFL International Series began in 2007 with its inaugural regular season game in London. Over the years, this initiative has evolved to include games in various cities globally, including the recent introduction of games in Germany and the upcoming NFL Brazil Game scheduled for 2024 in São Paulo. Additionally, Madrid, Spain is expected to host a game in the International Series in 2025, further underlining the NFL’s commitment to its international strategy.
In summary, the NFL’s expansion into Berlin for the 2025 International Series represents a significant development in the league’s strategy to enhance its global footprint. This move underscores the growing popularity of American football in Germany and the NFL’s aim to strengthen its international presence. The introduction of additional games in various global locations highlights the league’s ongoing commitment to engaging its international fanbase.